BarbeProperty.com

There's a Reason for the Success of the Tourism Industry in Lake Charles and SW Louisiana!

Contraband Pointe North is poised to contribute to this important sector.

Golden Nugget and L'auberge Casino and Golf Resorts

Chief among the compelling reasons to consider Contraband Pointe North is its close proximity to L'auberge Lauberge Photo Credit www.llakecharles.com and Tory Kooymanand Golden Nugget Casino and Golf resorts.

The combined gaming admissions in 2023 for these luxurious facilities was over 500,000 per month.GoldenNuggetLC from water Photo credit to VisitLakeCharles.org

Between the success of the gaming opportunities, the numerous conventions, and the exceptional quality and quantify of the big name entertainment both deliver, the number of visitors traveling to the casinos from out of town necessitated more hotels. The number of hotel rooms within 1.5 miles of Contraband Pointe is an impressive 3,300 +/- rooms.

 CVB FACTS, FIGURES, & FEATURES 
VISITOR NUMBERS: In 2023, Southwest Louisiana, including Lake Charles, saw a notable increase in tourist arrivals compared to previous years, with a 10.79% rise in confirmed group bookings. This growth was attributed to enhanced meeting incentive programs, marketing campaigns and increased accessibility via regional transportation.

Waterfront Development Image courtesy of VisitLakeCharles.org

REVENUE GENERATION: Tourism revenue for Southwest Louisiana in 2023 surpassed $500 million, driven by expenditures on accommodations, dining, entertainment, and shopping. 

LC Casinos Photo Credit Lindsey Janise

Bayou Greenbelt Image by Kathryn Shea Duncan

MARKETING: The Visit Lake Charles team launched the new “As Much Joy As You Can Pack In” campaign with activations in major markets like Austin, San Antonio, and Houston in 2023. The campaign reached 950,0000+ through social media ads, streaming ads, and influencer partnerships. The campaign will continue to grow in 2024 to reach target markets and capture the diversity of the destination.

Festivals Photo by Lindsey A Janies

Cuisine

Birding Photo Courtesy of VisitLakeCharles.org

To learn more about Southwest Louisiana's tourism industry, economy, and the developer-friendly City Planning office for the City of Lake Charles, feel free to contact:

Matt Young
Director of Public Relations
Visit Lake Charles 337-240-5788 
myoung@visitlakecharles.org

George Swift
President/CEO
Southwest Louisiana Economic Development Alliance
337-433-3632
gswift@allianceswla.org

Doug Burguieres
Director, Planning and Development
City of Lake Charles
337-491-1542 
dburguieres@cityoflc.us